HTML5 sounds the death knell for mobile Flash

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It seems that Steve Jobs was right – Flash is dying and nowhere is this more clearer than with mobile video. MEFEEDiA has released a report showing the rapid rise in the adoption of HTML5 video, especially on mobile devices such as the iPod, iPhone and iPad.

Here is what they found:

  • 54% of web video is now available for playback in HTML5. This is a doubling in just 5 months.
  • Flash remains the dominant player within desktop environments.
  • Mobile is driving HTML5 video adoption. HTML5 compatible (H.264 mostly) video is the most common format for mobiles (inc. iPhone, iPad and Android).
  • Publishers & platforms now offer iframe embeds, allowing them to switch players dynamically, depending on the access device.

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3 thoughts on “HTML5 sounds the death knell for mobile Flash

  1. So half of all the video that’s already out there in a format that doesn’t need to be transcoded to be shown through some HTML5 mechanism hasn’t been enabled for it yet? Even after all this hoopla, mostly by Jobs enthusiasts? Doesn’t sound much like a death knell to me. And of course, that H.264 encoded HTML5, how’s that doing in the webs second largest browser? Not so good, still? Bummer. Guess they’ll have to use flash for now, then. *shrug* it’s just technology, right?

    Incidentally your bodytext is nearly unreadable in some browsers.


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